The Business Incubator Center

Business Incubator Center NEWS April 21, 2008

Campus life….

It’s Spring Cleaning Week!
As part of our annual “dump week”, we have extra trash bins and recycling options for everyone. E-mail Helen Roe (hroe@gjincubator.org) if you have paper shredding needs!

Business news….

Tips for generating word-of-mouth sales
The owner of a successful candle company offers a list of six tips for generating word-of-mouth buzz about your company. The tips include cultivating key talkers; sending out samples of your product; and simply creating a fantastic product that is buzz-worthy MarketingProfs/Daily Fix blog

Eight tips can help in getting past "hello"
A list of eight tips for overcoming social anxiety and feeling comfortable in making the first move in a sales situation include making the conversation all about the other person's thoughts and listening intently to their responses. Another tip is to rehearse icebreakers with a friend before going to a meeting or gathering. Forbes

Tips: How to get customers to refer their friends to you
Small-business owners say referrals are the way they generate most new business but they don't seem to have systematic approach to receiving referrals, says John Jantsch at ducttapemarketing.com. Small-business consultant Denise O'Berry offers tips on how to get customers to refer your business to people they know. The New York Times

New food businesses get B2B help in rented kitchens
Commercial kitchen rental companies have put a for-profit spin on incubators of new food businesses. Entrepreneurs like the owners of Kitchen For Hire in Brooklyn are helping other aspiring business owners -- many who are newly unemployed -- start up by getting them out of their small home kitchens and into larger facilities. The News & Observer (Raleigh, N.C.)

Advice: How to get a natural food product on the shelf
A small business that has developed a natural food line needs to start locally in trying to get the line on grocery store shelves, advises Fortune Small Business. Start with a shopping trip to a local independent store to make sure the product is different from what the store has and study prices of other products in the store, says Bob Burke of Natural Products Consulting. CNNmoney.com/Fortune Small Business

Please let me know if you have any questions.
Talk to you soon,
Chris

Chris Reddin
Executive Director
Business Incubator Center
2591 B 3/4 RoadGrand Junction, CO 81503
creddin@gjincubator.org
ph: 970.243.5242
www.gjincubator.org

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